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RedWhite's 2023 Recession Gameplan. If One Should Occur.

RedWhite's 2023 Recession Gameplan. If One Should Occur.

Image generated using Stable Diffusion Disclaimer : The author is not a macro-economist. This blog post is merely to inform the reader about the ...

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RedWhite 2023/2024 Product Roadmap

RedWhite 2023/2024 Product Roadmap

2022 has been yet another productive year for RedWhite. In October 2021, I detailed RedWhite's 2022/2023 Product Roadmap. You can read that Roadma...

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No Bibshort Sale for 2022

We are well in Q4 of 2022 and the holidays are upon us. Typically, Q4 is "Sale Season". Many companies use the end of year to clear excess invento...

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RedWhite Apparel has a new Logo

RedWhite Apparel has a new Logo

Brand new Logo for 2022 and beyond

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Ode to "The Covid Cyclist"

Ode to "The Covid Cyclist"

A lot of people picked up road cycling during the COVID-19 pandemic. I've had the privilege of having a front row seat to the "Emergence of the CO...

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RedWhite Bibshorts will cost more from October 17th, 2022

I will be raising prices on some products that RedWhite sells. I will explain more after the summary of the items that will cost more on October 1...

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The Economics of the Bibshort Team Bundle

The Economics of the Bibshort Team Bundle

RedWhite Apparel has a Bibshorts Team Bundle. By using it, customers can save 20% on their bibshort purchase. In this article, I will explain how ...

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Managing Bib Short Inventory in a Quantitative Tightening Environment

Managing Bib Short Inventory in a Quantitative Tightening Environment

Disclaimer : The author is not a macro-economist. This blog post is merely to inform the reader about the author's personal outlook on today's eco...

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On Product Line Discipline

On Product Line Discipline

RedWhite's 2022/2023 product roadmap is available here. I recommend reading it first. RedWhite is in the process of cutting back on products being ...

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Winter Bib Tights with Pad made Thermal Bib Shorts redundant

Winter Bib Tights with Pad made Thermal Bib Shorts redundant

I've always been wary of creating winter specific cycling clothing. My reason is that indoor cycling is so good that one no longer needs to risk bl...

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RedWhite 2022/2023 Product Roadmap

RedWhite 2022/2023 Product Roadmap

Since late 2019, I have been executing a plan to trim the fat from RedWhite's product line. We used to sell (in addition to bibshorts) : Jerseys ...

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What Yuva's Mondays are like

What Yuva's Mondays are like

Hello, I'm Yuva and I run RedWhite Apparel.  I get asked about my day by customers sometimes. Usually, I reply with a simple, "pretty good, thanks ...

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