RedWhite Bibshorts & Bibtights will cost US$10 more from Dec 1st, 2025, GMT 8 timezone
I wish to begin this US$10 price increase announcement by expressing my gratitude to the thousands of customers who have purchased a pair of RedWhites, and continue to purchase a pair or more every season since the company began in 2014.
A price increase is never welcome, but unfortunately it is inescapable as costs rise. I will provide an explanation for this price increase after listing out the new prices for RedWhite's products below :
RedWhite Bibshorts & Bibtights that will cost more on Dec 1st, 2025, GMT 8 time zone(Prices continue to include worldwide shipping) :
- The BIB (Men's) : US$150 (from US$140)
- The BIB (Men's) - 10 Year Anniversary Special Edition : US$150 (from US$140)
- The Drop-Tail BIB (Women's) : US$150 (from US$140)
- The Drop-Tail BIB (Women's) - 10 Year Anniversary Special Edition : US$150 (from US$140)
- The Cargo Bibshort (Men) with Pockets : US$170 (from US$160)
- The Drop-Tail Cargo Bibshort with Pockets (Women's) : US$170 (from US$160)
- The Winter Bib Tight with Pad (Men's) : US$190 (from US$180)
- The Cargo Winter Bib Tight with Pockets (Men's) : US$210 (from US$200)
- The Drop-Tail Winter Bib Tight with Pad (Women's) : US$190 (from US$180)
- The Drop-Tail Cargo Winter Bib Tight with Pad (Women's) : US$210 (from US$200)
Why the Increase on Dec 1st, GMT 8 timezone?
A pair of RedWhite Bibshorts is priced as a function of Cost of Goods Sold (COGS) + a reasonable margin.
In Summer 2025, RedWhite's costs increased in 2 key areas :
- Manufacturing cost : +10%
- Shipping costs : +15%
RedWhite entered into negotiations with our shipping and manufacturing partners throughout late 2024 and well into mid 2025 to see if we could keep some of these costs under control. We did manage to get some concessions where costs would be lowered in exchange for volume, but ultimately we ended up with a higher overall rate on 2 of the largest inputs into the cost of a pair of RedWhite's bibshorts and tights.
These new costs kicked in during Summer 2025.
It's been several months since and I waited to see the impact on the company's cash flow before deciding this price increase. Cash flow is an important metric for RedWhite since we rely on a healthy cash flow in order to turn inventory over quickly. A healthy cash flow allows RedWhite to keep up with customer demand as we can plan more inventory cycles and adjust quantities of each product in response to customer demand.
A decline in cash flow = limited ability to replenish inventory quickly = lost sales from not having products in stock at the right time = continued cash flow decline = a cash flow death spiral.
This is the reason prices will be rising by US$10 on December 1st, 2025, GMT 8.
What happens from today until Dec 1st, 2025, GMT 8 timezone?
Prices will not change until December 1st. You may make a purchase before midnight on November 30th, GMT 8 and enjoy the current prices.
If there is an item that is currently sold out and will only be restocked after the price increase, unfortunately you will only be able to purchase it at the new +US$10 price in December 2025.
Please feel free to get in touch.
If you have any questions or comments about this upcoming price increase, please email me at yuva@redwhite.cc